One person, one choice, one sustainable action at a time. Because each one makes a significant, quantifiable difference, and every positive action changes the world in some way.
By purchasing carbon offsets & RECs, Viridian enables its customers to support natural gas, electric, and renewable energy industries in an environmentally conscious way. The Associate Program takes customer self responsibility even further. By enlisting others to reduce their carbon footprint, Associates further reduce their own impact. To help gain new members to its cause, Viridian reached out to create a portal experience for its customers and associate network.
My goal: Create a portal that incentivizes impact, captures the complexities of an energy offset company and distills those idiosyncrasies in an intelligible and engaging way.
Web Portal Design
Senior Web Designer & Lead UX/UI