Dogs have always been man’s best friend and now, more than ever before, dogs have become integral members of the family. So owners are looking to ensure that their fur-baby is as safe and healthy as he can be.
HEARTGARD Plus has been the #1 Vet-Recommended heartworm disease preventative for over 30 years. However, the company was feeling out-of-touch with pet owners of today. And even more alarming: many pup-parents are still unaware of the grave danger that can come from a single mosquito bite. Recognizing the need to better engage existing and potential users online, HEARTGARD Plus asked for a redesigned web experience.
My goal: Refresh the website to better convey the importance of protecting your pup.
Senior Art Director & Lead UX/UI